Overview

REHATCH Inc. (Headquarters: Chiyoda-ku, Tokyo; CEO: Ryota Sakoda) is pleased to announce that its Marketing AI OS "ENSOR" now includes a Winning Creative Analysis & Reproduction feature.

This feature enables you to "upload high-performing ad banners, analyze winning patterns, and generate new creatives end-to-end." ENSOR automatically generates 5 new creative variations, integrating in-house A/B test production from analysis through execution.

Background

Even when a banner performs well, many in-house marketers struggle with the challenge of "not being able to articulate why it works, and therefore unable to replicate it." Relying on separate tools and external resources for analysis, concept creation, and image generation was slowing down the PDCA cycle. ENSOR solves this by completing the entire process on a single platform — no external dependencies required.

Feature Details: 4-Step Workflow

1. Upload a high-performing ad creative image
2. AI analyzes and articulates "visual, message, and psychological triggers"
3. Review and select from 5 new creative concepts
4. AI auto-generates and outputs the creatives

3 Dimensions AI Analyzes

• Visual elements: Color and contrast, layout composition, font impression, visual flow
• Message elements: Copy appeal axis, target stimulation points, CTA wording and placement
• Psychological triggers: Effectiveness analysis of scarcity, social proof, authority, loss aversion, anchoring, etc.

About ENSOR

ENSOR is a marketing AI creative platform built on the concept of "AI that produces winning banners at scale — a marketing OS that keeps learning." It runs creative planning through integration and generation in about one-fifth the time. By unifying data from ads, CRM, SFA, and e-commerce and having AI perform real-time analysis and recommendations, ENSOR reduces effort in data analysis and creative generation.

About REHATCH Inc.

Contact

REHATCH Inc. / PR
E-mail: sdt@re-hatch.jp
TEL: +81-3-5846-9184

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